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Free software during COVID-19 – good spirit or clever business

“Businesses have been thrown into new ways of working – never before have entire industries together felt this kind of external disruption.

There’s no denying that many many companies were blindsided by a sudden shift in operating modes but, overall, businesses have queen quick to adapt to the situational demands, in a big part owed to their resolve and strength of their workforce, but in no small part thanks to the tools available to ‘go digital’.

Whether it’s e-commerce solutions or cloud MSPs, the market is exploding with vendors, all of which can help businesses regain a viable course now, and in the post-Covid economy. Of course, these digital solutions aren’t cheap, and given times of financial uncertainty, many firms aren’t in a position to stump up the costs.

That said, unprecedented circumstances lead to unprecedented responses; the current economic crisis has led to admirable acts as businesses look to lend to their support to others, and enterprise technology is no different.

COVID-19 has been a great leveller, and many businesses in a stronger position have chosen to show charity to support to members of the industry sectors they, in a better economy, are built on.

“Significance not success” is the unofficial motto of many businesses right now, who know that while business may temporarily be halted, they can support their user-base through the hard times, and keep relationships and their own brand perception strengthened for the longer term.

Many of these companies are offering collaborative tools, automation software, password managers and security solutions for free, with some allowing use of tools for as long as six months. Vendors are now showing that they can live up to their promise of being enterprise ‘partners’ when they need them most.

Companies like Google, Salesforce, and Atlassian are offering their collaborative and productivity cloud-based wares for enterprises looking to support their newly-remote workforce.

Maintaining productivity is the biggest challenge for SMEs within the time period. Enterprises need to make sure they have the right tools to communicate, share data, transfer files, and document work processes – in a secure manner at that.

“As more businesses adjust their work-from-home policies and adopt reduced travel plans in response to COVID-19, we’re helping to ensure that all globally-distributed teams can still reliably meet face to face, even if employees are not in the same location,” announced the company in a blog post.

Amid the controversies surrounding Zoom‘s information security system, other vendors have come forward to promote their teleconferencing application with better security features. Cisco‘s Webex, Google Hangouts Meet, Microsoft’s Teams and Intermedia’s AnyMeeting Pro are among some of the offerings available for grab in the markets.Read More

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Source: techhq

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